Questionnaire - Audience Feedback

After collecting data from the questionnaire we made as a group, after choosing the genre of Mystery/Thriller, I studied the information and presented it in the form of pie charts.

We used a closed question survey so that the data we got back would all be qualitative, and therefore easier to analyse and present on charts. If we had used open questions, then we many have received too much information different information to process. However, we did offer our participants the option of 'other' on the majority of our questions, which interestingly they chose not to use.

Here is some of our findings:

Our research shows that Action, and Thriller/Horror received the most votes for favourite genres. This means that we could possibly stick to our idea of using the Thriller genre, and maybe incorporating another genre, such as Mystery, to make a polygeneric film/trailer that is still appealing to our audiences.

Something that stood out in the characters section of our research was that participants in our survey stereotypically chose Heroes and Villains as the characters they would expect in a Mystery/Thriller. In our production, we may challenge the conventions of a Mystery/Thriller teaser trailer by using characters such as Parents and Children which were rarely chosen in our surveys.

It is also clear that people expect certain styles of music in Thriller trailers, and therefore as well as eerie music, we may incorporate styles such as orchestral to give a more haunting atmosphere. The locations that people chose such as the woods and houses are ones that we will definitely consider using in our production.